Bold Rock Comes to New York!


Tri-Valley is proud to welcome Bold Rock to the portfolio!

Sloop Drops the Hospitality Bomb!

Hospitality Relief

“All Businesses are Essential.” As small businesses in upstate New York, we’re all tied together. Not only are we partners, but also neighbors, friends, and family. As the restaurant landscape has changed dramatically due to COVID-19, we’ve heard many stories from our friends in the industry about how life has changed. Both Sloop Brewing and Tri-Valley Beverage are open for business, and we’re working together to lend a hand to the industry we’re proud to be a part of.

Happy Birthday, Sierra Nevada!

Sierra Nevada Original Packaging

Classic look. Same bold flavor. This month, Pale Ale's original 1980 packaging returns in honor of Sierra Nevada's 40th anniversary!
Check out their website for more information and to see what else they have in store for the 40th anniversary!
Here's to many more delicious years and many more delicious beers!


Southern Tier Opens the Shake Shop!

Vanilla Whipp Packaging

Check out the brand new seasonal line from Southern Tier! IPA conditioned with Vanilla and designed to be smooth and just the tiniest bit sweet! 

Check it out on their website, and look for it in retailers near you before the Shake Shop closes for the season!


Southern Tier Opens the Shake Shop!

Vanilla Whipp Box Art

Southern Tier's first entry in the Shake Shop series is upon us! 

Vanilla Whipp is a smooth Milkshake IPA that stands out from the crowd! Find yours at local retailers now!


Blueprint comes to Tri-Valley

orange cocktail with fall backdrop

Blueprint Brands specializes in the sales and marketing of craft spirits. The division features a carefully curated selection of boutique distilleries that are committed to the production of small batch spirits. Check out our portfolio!

Oktoberfest Season


You Bring October, We'll Bring the Fest!


beer mug on the beach

Warm weather, cold beer, late nights. Bring on summertime.

Brand New Website!

We are pleased to announce the launch of our new and improved website! The new website offers a variety of information for both consumers and retailers. The site now has a comprehensive portfolio of beers and breweries to explore, as well as an education portal so you can become an expert on all things beer-from beer styles, to the brewing process, to the appropriate glass to serve your fresh beer in. We also offer an inside look at the amazing teams we have around the country!